7 Marketing Apps every Shopify Store Owner should use
Shopify has made it possible for business owners to easily sell online at the convenience of their homes without a brick and mortar store. As buyers prefer buying from home, so do sellers prefer selling from their homes.
It cuts time, efforts, as well as cost. Shopify has proven to be one of the best platforms to sell because of its convenient and easy-to-use setting up and selling process.
Since the number of storeowners is only increasing, Shopify has a plethora of apps that store owners can use to expedite sales, increase business growth, or simply streamline your processes. We have shortlisted a few of the good ones that will really help you grow online business on Shopify.
- Trustpulse – to boost your social score.
This is one of the best apps to increase your credibility.
It works through social proofing and shows real-time activities of other users who have purchased a product from your website. This method increases trust factor for users who are still browsing your website and checking out your products.
Charges: The first 500 sessions free, after which users need to pay $4/month for up to 1,000 sessions to $350/month for up to a million sessions.
You can even mail them for a custom plan depending on your requirements.
- BoostSales – Why sell less when you can sell more?
This app is all about upselling and cross-selling. When a visitor adds a product to their cart, the app will showcase other complementary or similar products.
This is the best way to increase value for your customers and to increase sales for you.
- Plug in SEO – for a smarter website.
A super convenient app that helps you in identifying and fixing any issues that your website might have with Search Engine Optimisation. It checks for problems with page titles, descriptions, speed, and much more and works as a medium to help your website rank higher in search results.
- Personalized Recommendation – to suit every customer’s desires.
We found this app to be one of the most intuitive ones. It studies site visitors based on their browsing and purchase behaviors and then displays the most relevant product to these visitors based on the data that it has gathered about them.
It features a variety of different widgets that allow you to set up the relevant recommendation on every page.
- Social Photos – to showcase all your positive reviews.
We all go strongly by recommendations and suggestions from others so social proofing is one of the best ways to get people to purchase.
This app does just that! It will help you bridge the gap between your Instagram content and your website by featuring your customers who have already interacted with the brand and creates social proof that in turn acts as a positive review and increases credibility, faith, and trust in your product.
- Auto Currency Switcher – so that your customer can focus less on math and more on purchasing.
With this app the entire world can be your playground. By automatically displaying prices in the home currency of the user, it is not only convenient for the consumer but also tells them that you are selling in their country. A great way to boost international sales!
- Happy Email – to show customers that you prioritize them.
These days, everyone is looking for a personal touch and to stay connected. This app pushes out welcome emails to customers right after they sign-up or after their first purchase. The best part is that you can send these emails from the founder’s email address to show the consumer how much you prioritize them.
Some basic but effective apps that are used by a lot of Shopify store owners to grow their business and boost sales.
We, at Arriba Labs have helped multiple store owners do the same with thoughtful and effective digital marketing strategies.